Blog & Updates
Stay up to date on our advice and the latest industry trends.
5 Steps to Promote your Reopening Plans
It is clear that we are all longing to get back into the real world. There is only so many Tiger King jokes to hear and banana bread to eat before we all go crazy! How many puzzles have you finished by now? The good news is that things are looking up, and it is...
Marketing Updates and COVID-19
Things have been incredibly busy here at EZY Marketing as we help our clients send out timely updates regarding the global COVID-19 response. Marketing has never been a more vital way to reach your audience and let them know of your safety efforts and concerns. We...
Light CMS End of Life – What to Do Now
Thousands of users were emailed last month from the LightCMS team with a huge announcement: LightCMS is ending. If you’re anything like us, this came as a bit of surprise (although we have to admit, not a huge shock). But like any good website designers, we are well...
How to Add Holiday Hours to Google My Business
It’s one of our biggest requests from clients as we approach the full holiday season – “How do I update my listing with holiday hours?” In this post, we wanted to lay out a full tutorial of how to set specific hours for the holidays on your Google listing. This is an...
What is Branding for Small Business?
Branding is a central concept to marketing, in any form. While we see thousands of dollars contributed to establishing branding for large corporations and big-name companies, many small business owners struggle to realize the importance of a good brand strategy. We’re...
5 Tips for Mastering Hashtags
What’s the deal with hashtags? We get this question more often than you would think. It seems that everyone knows about them, but hardly anyone knows how to make them work. So we wanted to sit down and set the record straight about how to use hashtags on your business...
Website Security – Why You Need an SSL Certificate Yesterday!
Website Security – Why You Need an SSL Certificate Yesterday! Yes, this post is going to be full of tech stuff – but hang in with us, because you need to hear this! You wouldn’t ignore the check engine light in your car, would you? Consider this post the equivalent of...
Avoid Getting Sued: Copyrights & Your Business
You have a big event coming up. It’s jazz themed and you need to create a flyer, post it to your website, and put together a graphic for social media. Where do you go to find your main image? It would be so easy to just hop onto Google search, type in “jazz night”,...
Are You Being Phished? 5 Ways to Protect Your Data Now
Nearly everyone with a computer and access to the internet understands the basic concepts of cybersecurity. Odds are, you know that you should protect your passwords, change them regularly, and install anti-viral software for an extra layer of defense. But what do you...
Mastering Social Media in 2019 – What’s New?
One of the toughest things about digital marketing is that the industry is constantly changing. Anyone who’s tried to set up a Facebook business page, then gone to update it 6 months later will know the frustration of trying to find something in the same place as it...
Website on WordPress? Don’t Update Until You Read This!
Have you heard the buzz about Gutenburg? This WordPress platform upgrade has been a long time coming, and the WordPress 5.0 update is finally here! While we’re beyond excited to see some improved editing capabilities, this update is not without its...
Your Images are Killing Your Website
Everyone knows that images are some of the most important aspects of a well-designed website. But the size of those image files can have a huge impact behind the scenes, affecting how fast your website loads. The bigger the size, the longer it takes to...
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