We are excited to welcome Generation Groundworks to the EZY Marketing family. Generation Groundworks came to us for help with branding and marketing their Northeast Florida excavation business. The ‘dirt’ on this family-owned and operated company is that they specialize in full-service groundwork including, grading, dirt work, heavy mowing, and stump grinding,
Because Generation Groundworks was a newly formed business, we had to nowhere else to start but from the ‘ground’ up! Our team of experts ‘dug’ right in, developing a logo for the new company and creating a branding board to ensure consistency of colors, fonts, key words, and messaging across digital and print media.
With the branding established, we launched a strategic digital marketing campaign, including building a website, creating a Google Business Profile, and designing a Google Ads campaign. Our social media team established Facebook and LinkedIn accounts and monthly content calendars – complete with custom images, captions, and hashtags – to build brand engagement. Our design team created a series of decals for Generation Groundworks’ excavators, vehicles, and trailers, as well as yard signs to post at job sites.
At EZY Marketing, we are proud to be a full-service, digital marketing agency offering website design, email marketing, social media management, graphic design and more. Generation Groundworks is one of the many exciting new clients we have been privileged to help launch from the ‘ground’ up!