2026 Social Media Image Size Guide: Optimized for Engagement
Keeping your brand consistent online starts with one simple thing: making sure your graphics are the right size for every platform. When your visuals fit correctly, they look sharper, more professional, and more engaging.
To make things easier for you, we created the EZY Social Platform Sizing Guide. You can save and reference this anytime you design content. Whether you are creating posts in Canva, Adobe, or another design tool, these updated January 26th, 2026 dimensions will ensure your images display perfectly across every social feed.
Why Social Image Sizes Matter
Have you ever uploaded a great graphic, only to see text cut off or key visuals cropped in the feed? That usually happens when the wrong dimensions are used. Using the correct image sizing helps you:
- Maintain Branding: No more stretched logos or blurry headers
- Improve Readability: Ensure your message isn’t hidden by the platform user interface buttons
- Maximize Screen Real Estate: Taller images (3:4 or 4:5) take up more space on mobile, keeping eyes on your brand longer
- Build Trust: A polished, high-resolution look shows your audience you care about the details
The 2026 Recommended Social Media Image Sizes
- Profile Image 320 x 320 px (circles)
- Vertical Feed Standard 1080 x 1920 px (9:16)
- Portrait 1080 x 1350 px
- Stories & Reels 1080 x 1920 px (9:16)
Threads
- Profile Image 320 x 320 px (1:1)
- Vertical Videos 1080 x 1920 px (9:16)
- Horizontal Videos 1920 x 1080 px (16:9)
- Link Preview Images 1200 x 600 px
- Image & Carousel 1080 x 1350 px (4:5)
TikTok
- Profile Image 400 x 400 px (1:1)
- Vertical Feed Standard 1080 x 1440 px (3:4)
- Square Images 1080 x 1080 px
- Horizontal Videos 1920 x 1080 px (16:9)
- Profile Photo 1080 x 1080 px (1:1)
- Cover Photo 851 x 315 px
- Portrait Post Images 1080 x 1350 px (4:5)
- Landscape Images 1080 x 608 px (1.91:1)
- Reels & Stories 1080 x 1920 px (9:16)
- Company Logo 400 x 400 px (1:1)
- Personal Banner 1584 x 396 px
- Business/Company Banner 1584 x 376 px
- Square Post Images 1080 x 1080 px (1:1)
- Portrait Post Images 1080 x 1350 px (4:5)
- Landscape Post 1200 x 628 px (1.91:1)
X (formerly Twitter)
- Profile Image 400 x 400 px (1:)
- Banner Image 1500 x 500 px
- Landscape & Link Preview Image 1200 x 675 px
- Square Images & Videos 1200×1200 px
- Landscape Videos 1920 x 1080 px (16:9)
- Vertical Videos 1080 x 1920 (9:16)
YouTube
- Channel Profile: 800 x 800 px (1:1)
- Banner 2048 x 1152 px (Keep text in the center 1546 x 423 px “safe zone”)
- Thumbnails 1280 x 720 px (16:9)
- Shorts 1080 x 1920 px (9:16)
- Profile Image: 400 x 400 px (1:1)
- Board Covers: 1000 x 1000 px (1:1)
- Square Pin 1080 x 1080 px (1:1)
- Standard Pins: 1000 x 1500 px (2:3 ratio)
- Vertical & Video Pin 1080 x 1920 (9:16)
- Long Pin 1000 x 2100 px
The “Safe Zone” Rule
In 2026, mobile app interfaces (like the “Like” buttons on Reels or the profile icon on TikTok) cover the edges of your content. Always keep your text and logos in the center 70% of your vertical graphics to ensure they are never hidden behind the app’s interface.
Save and Share This Guide
Social media platforms are always updating their layouts, which means image sizes can change from time to time. We recommend bookmarking this page or saving our EZY Infographic below so you always have a quick reference.
We keep an eye on these updates so you don’t have to. If a platform launches a new layout, we’ll be the first to let you know!
Want Help Creating Social Media Graphics?
At EZY Marketing, we help businesses look polished and consistent online. From Canva designs to full digital strategy, we love helping brands show up with clarity and confidence.
If you would like support designing graphics or planning your content, EZY Marketing would love to connect.
